Methods To Create Product

Ok – I saw this list on Russel Brunson’s blog. It listed 19 ways to create a product.

1st – Software Creation.
2nd – Public Domain.
3rd – Interviews.
4th – Seminar Videos.
5th – Re-niche content.
6th – Book on CD – record yourself reading your book and sell it on cd.
7th – Resource CD – compile a list of resources for a specific niche, and sell the directory.
8th – Recycle content.
9th – Camtasia Video.
10th – Idea collection.
11th – Others experts submit content.
12th – Podcasts.
13th – Membership sites.
14th – Teleseminars.
15th – Ghostwriters.
16th – Free coaching calls.
17th – Mastermind roundtables.
18th – Private Label.
19th – Case studies.

I suppose you can’t argue with Russell. My perspective is that this list is too generic. I’ll be adding to this post as time goes by, but I think there are better ways to categorize what Russell has mentioned.

1. Report
2. Audio
3. Video
4. Software
5. Face-to-Face

I’ll call this the “increasing returns on bandwidth” phenomena, because the higher the bandwidth required, the higher the price people charge.

1. E-Book/Report

- PDF files
- executable files

2. Audio

- podcasts
- teleseminars
- teleinterviews
- audio book tours
- promotional audio
- content audio
- spoof/comedies
- answer FAQs

3. Video

- Answer to FAQs
- physical demonstrations
- Camtasia
- consumption product (help you to use or interpret something)
- instructional
- seminar recording
- web-based content
- viral videos

4. Software/Graphics

- desktop based
- server based
- cloned stuff
- CMS platforms
- web templates
- photos
- graphics
- flash videos

5. Face-to-Face

- seminars
- coaching
- internships

6. Hybrid

- home study courses
- consulting projects

There are SOURCES of product ideas. They include:
1. Public domain
2. Resell/reprint rights products
3. Technical/Subject Matter Experts
4. User input
5. Innovations off previous products

So, go to your source and create your ideas in order to build a product!